YOUR MAGAZINE IS YOUR FLAGSHIP COMMUNICATIONS TOOL FOR ALUMNI AND DONORS.

Are you making the most of it?

At Capstone, we help communications and alumni offices develop stories that make a measurable impact: notes of gratitude, letters to the editor, gifts to your annual fund. We’ll help you create an unbreakable bond between your school and its biggest champions.

Want to know how we do it? Sign up for our twice monthly letter to get tactics, case studies, and real examples of publications making the most of every page.

Email erin@getcapstone.com to learn more about our services.

What you’ll get when you sign up for the Capstone newsletter:

The one question you should ask before developing or assigning any story

4 smart structures to organize even the most sprawling story topics

Our popular Capstone Story Toolkit that helps instantly transform boring stories into captivating reads

Case studies of schools that have used our approaches — including their results

‘Every Page Should Make An Attempt To Draw Attention.’

October 19, 2020/by Erin Peterson

Why I love source approvals (and a template to do them flawlessly)

September 30, 2020/by Erin Peterson

‘I Wanted A Magazine That Would Make People Say, “I Don’t Want To Throw It Away.” ‘

September 17, 2020/by Erin Peterson