Supercharge your school’s stories.

Struggling to find new ways to develop compelling stories about strategic priorities, recurring topics, or donors?
Sign up for our free 3-day crash course and you’ll learn to build magnetic content that your readers will love — and that will encourage them to comment, share, and give.

What You’ll Get

The one question you should ask before developing or assigning any story

4 smart structures to organize even the most sprawling story topics

Our popular “story toolkit” that helps instantly transform boring stories into captivating reads

Case studies of schools that have used these exact approaches — including their results

Get in-depth advice and case studies every two weeks!

Is your alumni magazine worth paying for?

January 9, 2019/by Erin Peterson

3 things your magazine does better than social media

December 20, 2018/by Erin Peterson

Two types of creative help – which is right for you?

December 5, 2018/by Erin Peterson

Let’s Talk

Start here. We’ll schedule a free 15-minute call about developing irresistible content for your school’s publications.

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Tell us about your work. What do you do? Who does your content try to reach?

Want to email directly? Erin’s at erin@getcapstone.com