Each December, I share my predictions for print alumni magazines in the coming year. To say these past couple years have been more unpredictable than most is an understatement! Still, over the past 12 months, I’ve spent countless hours studying your magazines. I’ve talked to dozens of you about what you’re thinking about and worried […]
Over the past couple years, print magazines have gone through the wringer. Many schools have trimmed pages from their publications, decreased their frequency, or put them on hiatus. (You can see the report I published on this trend here.) But that wasn’t the case for Barry University, a private Catholic institution in Miami. Recently, they […]
https://getcapstone.com/wp-content/uploads/2018/09/capstone-dark.png00Erin Petersonhttps://getcapstone.com/wp-content/uploads/2018/09/capstone-dark.pngErin Peterson2021-12-03 21:03:292021-12-03 21:03:29Here’s why one school is launching a print alumni magazine now
Today, I’m excited to share some really cool anniversary issues — including some of the behind-the-scenes stories about their development and what makes them tick. I hope you can adapt some of these ideas for your own anniversary projects, whatever the size. 1. Find a flexible, meaningful concept to organize your storytelling. Last year, I […]
https://getcapstone.com/wp-content/uploads/2018/09/capstone-dark.png00Erin Petersonhttps://getcapstone.com/wp-content/uploads/2018/09/capstone-dark.pngErin Peterson2021-11-13 15:30:082021-11-13 15:30:08How to make your anniversary issue shine
When I was a junior, I applied for an internship at my college’s alumni magazine. I was one of exactly two candidates — and I didn’t get the job. Four years later, I was on the Sibley-winning team for an alumni magazine. It was a pretty good trajectory. For years, I told myself my alma […]
https://getcapstone.com/wp-content/uploads/2018/09/capstone-dark.png00Erin Petersonhttps://getcapstone.com/wp-content/uploads/2018/09/capstone-dark.pngErin Peterson2021-11-12 17:38:242021-10-10 17:41:4110 things I believe about your print alumni magazine
Over the years, I’ve talked a lot about how to craft stories that are valuable for your institution. I’ve shared details on writing stories for your publication on strategic plans, on campaigns, and on new leadership. I’ve talked about some of the ways to make those big-deal profiles — even the ones that you’re dreading — compelling. These stories […]
https://getcapstone.com/wp-content/uploads/2018/09/capstone-dark.png00Erin Petersonhttps://getcapstone.com/wp-content/uploads/2018/09/capstone-dark.pngErin Peterson2021-10-12 10:55:462021-09-12 11:03:28Do you have a million-dollar magazine?
My 2022 Predictions For Your Print Alumni Magazine
/in Uncategorized /by Erin PetersonEach December, I share my predictions for print alumni magazines in the coming year. To say these past couple years have been more unpredictable than most is an understatement! Still, over the past 12 months, I’ve spent countless hours studying your magazines. I’ve talked to dozens of you about what you’re thinking about and worried […]
Here’s why one school is launching a print alumni magazine now
/in Uncategorized /by Erin PetersonOver the past couple years, print magazines have gone through the wringer. Many schools have trimmed pages from their publications, decreased their frequency, or put them on hiatus. (You can see the report I published on this trend here.) But that wasn’t the case for Barry University, a private Catholic institution in Miami. Recently, they […]
How to make your anniversary issue shine
/in Uncategorized /by Erin PetersonToday, I’m excited to share some really cool anniversary issues — including some of the behind-the-scenes stories about their development and what makes them tick. I hope you can adapt some of these ideas for your own anniversary projects, whatever the size. 1. Find a flexible, meaningful concept to organize your storytelling. Last year, I […]
10 things I believe about your print alumni magazine
/in Uncategorized /by Erin PetersonWhen I was a junior, I applied for an internship at my college’s alumni magazine. I was one of exactly two candidates — and I didn’t get the job. Four years later, I was on the Sibley-winning team for an alumni magazine. It was a pretty good trajectory. For years, I told myself my alma […]
Do you have a million-dollar magazine?
/in Uncategorized /by Erin PetersonOver the years, I’ve talked a lot about how to craft stories that are valuable for your institution. I’ve shared details on writing stories for your publication on strategic plans, on campaigns, and on new leadership. I’ve talked about some of the ways to make those big-deal profiles — even the ones that you’re dreading — compelling. These stories […]